Relay was briefed by Roobo, an AI and robotics company , to create a brand film to introduce the company’s identity and its core products.
What Relay Did
We created a film to present Roobo’s concept and mission, featuring its core products in different scenarios. The key purpose of this film was to showcase Roobo’s branding inspiration, “make it real” — that is, pushing AI into everyday life.
Results / ROI
Roobo used this film to introduce the company at a distributor conference on April 18, 2017. Beyond this, Roobo also used the film on a variety of social media platforms to promote the brand’s suite of AI solutions and smart robotics products.