Roobo Pudding BeanQ TVC


Relay was briefed by Roobo – an AI and robotics company – to create a series of films to launch an educational AI robot, Pudding BeanQ. BeanQ is a Red Dot Design Award-winning robot for kids.

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What Relay Did

We created a series of 4 video stories to present the robot’s functionality through joyful family life scenarios. We told the story of Pudding BeanQ entering a family’s daily life, showing how they spent the day together with the help of the robot’s unique features.

Results / ROI

Roobo used this series of films to launch BeanQ at a distributor conference on April 18, 2017. Beyond this, Roobo also used the films on a variety of social media platforms to promote the Pudding BeanQ product.